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Welcome to BRANDED

CONVERSATION SERIES

A conversation series on branding and marketing for small business owners and entrepreneurs.

Explore Episodes
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This is how local entrepreneurs across industries turn their ideas into identities and businesses into brands.

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Latest Conversation

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Tessa Velazquez — Co-owner of la Betty

Tessa and her family have spent the last decade turning cafés into community hubs. She shares how the risk to rebrand their family café paid off and why the best brand strategy is rooted in connection.

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How to Build An Inclusive Business Customers Travel Miles to Visit

Lesley Bryant — Founder of The Lady Clipper

Founded by Lesley Bryant, this all-female, all-Black barbershop was built with one goal: belonging. Lesley shares how she transformed a
routine experience into a meaningful moment of care.

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How to Design A Third Place for Your Customers

Tessa Velazquez — Co-owner of la Betty

Tessa and her family have spent the last decade turning cafés into community hubs. She shares how the risk to rebrand their family café paid off and why the best brand strategy is rooted in connection.

Watch Episode

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How to Be the Brand When You Are the Product

Nori Nori — Solopreneur & Award-Winning Entertainer

Nori Nori has built a career across radio, writing, and film, proving that authenticity still sells even in an industry obsessed with trends. She shares what it takes to build a personal brand rooted in character, consistency, and creative reinvention.

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How to Design A Third Place for Your Customers

Tessa Velazquez — Co-owner of la Betty

Tessa and her family have spent the last decade turning cafés into community hubs. She shares how the risk to rebrand their family café paid off and why the best brand strategy is rooted in connection.

Watch Episode

card-latest (2).png

How to Design A Third Place for Your Customers

Tessa Velazquez — Co-owner of la Betty

Tessa and her family have spent the last decade turning cafés into community hubs. She shares how the risk to rebrand their family café paid off and why the best brand strategy is rooted in connection.

Watch Episode

PAST EPISODES

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SHARE YOUR STORY

Join the Show

We travel far and wide to meet small business owners and entrepreneurs who show up with intention through killer marketing, thoughtful branding, and storytelling that sets them apart. But the best leads often come from you. If you or someone you know should be featured on BRANDED, we’d love to hear about it.

Tools to Build Your Brand

SHARE YOUR STORY

Coming Soon

We’re preparing a curated library of guides, templates, and tools for founders. Stay tuned.

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In Good Company

Every entrepreneur needs a village. We’re grateful to have Jacqueline Chavis, Founder of Colander Chavis Educational Consulting, in ours. Their commitment to helping educators and leaders build thriving, inclusive spaces mirrors what this show is all about — growing stronger brands, stronger founders, and stronger communities.

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COMMUNITY

Behind BRANDED

THE CREW

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Tsunami Digital Media

— Production Team

Malaika Karriem

— Series Creator & Host

Malaika Karriem is a brand strategist and founder who has spent more than a decade helping small business owners. Through her marketing boutique, Founder, Malaika works with growth-minded entrepreneurs every day. She knows firsthand what it feels like to run a business, to wrestle with marketing that feels overwhelming, and to wonder how to stand out when everything online looks the same.

Founded by Tony Berrios, Tsunami Digital Media is a creative production studio specializing in cinematic storytelling for brands, entrepreneurs, and organizations. From commercial campaigns to long-form series like BRANDED, Tsunami blends strategy, visuals, and narrative to create work that feels intentional, human, and impactful.

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STAY CONNECTED

Go Beyond the Episode

Subscribe for episode recaps, takeaways from our guests, and first access to new drops, collaborations, and in-person gatherings.

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